On building a football fanbase.: The case of Leones Negros
This paper aims to analyze how the fanbase of a football team is built in a complex process which allows the study of the motivations enthused by this sport in our subjects. In order to answer our working question –What is the process to build a contemporary football fanbase for the University of Gu...
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Formato: | Online |
Idioma: | spa eng |
Publicado em: |
Universidad Autónoma de Baja California
2021
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Acesso em linha: | https://culturales.uabc.mx/index.php/Culturales/article/view/937 |
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