Use of quantitative methods in the study of cultural goods consumption in popular sectors within the city of Mexicali, B.C.

In this work, a brief of the methodology used in the study of cultural goods consumption among popular sector of Mexicali is presented. It includes three phases: a survey (quantitative method), a typology established from a multivariate analysis (data mining), and interviews with selected type-cases...

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Bibliographic Details
Main Author: Ortega Villa, Luz María
Format: Online
Language:spa
Published: Universidad Autónoma de Baja California 2007
Online Access:https://ref.uabc.mx/ojs/index.php/ref/article/view/189
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